Print – Dead or alive
It is interesting to see how large corporations now start to allow (or even encourage) their thinking staff to do their thinking in public, hence online. Remember when journalists in the field were first allowed, not so long ago, to blog about their reporting?
Now I was pointed to a blog titled „Print is Dead“ – which states in the opening, a bit paradoxically, but rightly so, I guess, that print, in fact, is not dead at all for some time – where Jeff Gomez, the director of marketing of the Holtzbrinck publishing group (Germany / UK / US) collects bits and pieces and thoughts about his title statement in order to prepare a book on that matter to be published later this year by an (Holtzbrinck owned) imprint, Palgrave Macmillan.
Frankly, a good source of information to be in the loop of an interesting, yet highly fragmented debate.